Applebee's is selling inflatable "lunch decoys" for $6.99 for employees to prop up at their desk while they go to lunch, according to "Adrants Daily." The restaurant chain is marketing the inflatable ...
The day's second presentation looked at how Applebee’s turned to mobile marketing and QR codes to boost its lunch business. Keynoter Ana Maldonado-Coomer, head of mobile for Applebee’s owner Thomas & ...
As speculation swirls that the owner of Applebee’s and IHOP is considering combining both brands into a single restaurant, a version of that mashup has been quietly operating in Detroit for six years.
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